Instagram. The hashtag tool. The content hub. The social media giant. Often times, Instagram is thought of as a category creator for photographers, designers, and influencers. But it’s much more than that. It’s also become a powerful tool for marketers to sell and boost engagement around their product. Enter Instagram ads. At their core, these …
It was a long time coming, but finally, Facebook released Instagram Creator Studio for users to enjoy. If you’re wondering why people love it or how it could benefit your business, we’ve got answers for you. Calling all influencers, content creators, and Instagram fanatics: here’s a step-by-step guide on how to use the Instagram Creator …
How to Use the Instagram Creator Studio: A Guide for Influencers and Content Creators Read More »
We’ve all heard a great deal about Instagram stories — and there’s a reason why. They give you a chance to get creative and real with your brand. If you’re thinking about making Instagram stories for your business, we encourage you to go for it! Instagram stories give you a lot of leeway in terms …
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Have you ever seen a sponsored clothing haul on YouTube? Maybe an Instagram post sponsored by Nike? Or perhaps you’ve seen an Instagram Live video all about a celebrity’s “favorite” new skincare line? Yep, those are all probably byproducts of influencer marketing. Just like celebrity endorsements or word-of-mouth referrals can skyrocket the growth of a …
Did you know that 130 million people click on an Instagram shopping post per month? We won’t break down the math, but it’s pretty clear that Instagram is a powerful tool for anyone in the e-commerce industry. Plus, with “Checkout on Instagram,” consumers are able to buy your products without even leaving the app. Get …
There’s a lot of hoopla about Instagram for individuals — whether that be an influencer, a celebrity or your average Joe. But what about businesses? According to eMarketer, an estimated 75.3% of U.S. businesses will be using Instagram in 2021. Is your business one of them? Not sure if it even should be? We’re here to …
In today’s world, it’s not uncommon to see Instagrammers and bloggers going hand in hand. In fact, it’s often assumed that bloggers will have an Instagram (and sometimes, vice versa). Bloggers who are trying to make it big in the content sphere can use Instagram to their advantage — in terms of reach, engagement, target audience …
How to Set up an Instagram as a Blogger or Influencer in 8 Easy Steps. Read More »
On the outside, Instagram Stories look effortless — as if someone just flicked the camera on and started talking or shot a picture of a beautiful landscape and called it a day. In the world of social media marketing, that’s far from the truth. Instagram Stories are planned out, sometimes 3 or 4 weeks in advance. …
Bios… can’t live with ‘em, can’t live without ‘em. We all know the stress that comes with crafting the perfect caption, but a bio is arguably even harder. Like, 10X harder. An Instagram bio is the window to your profile. It’s likely one of the first things people see when they come across your profile, …
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Looking at 2021, we’re seeing all kinds of new trends emerging on Instagram — raw photos, BTS content, color-coordinated grids and user-generated content. Chances are, you’ve heard about user-generated content, and you’ve definitely seen it. But if you’re not sure what it is, you’re not alone. A lot of people see user-generated content, sometimes called …
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